
This is a front cover of the popular NME magazine which is aimed at a mass market because of the 400,000 readership figures. The magazine is published weekly across Europe in order to compete with other magazines similar to it. The target audience of the magazine is men who are aged 17-30 this is supported by the evidence of that the percentage of male readers to female readers is 73%/27%. Taking this into account NME has to make sure that the cover will attract the target audience to ensure that they will read the magazine. This particular front cover that I have chosen is a good example of how it will attract the male audience. The attraction to the magazine would be the main picture and the caption to accompany it. The main picture is set out to grab the reader; it has been positioned so that it seems he is going to grab you. The caption that goes with the picture is specifically aimed at a male audience as it a type of saying that would be said more by a male audience. This particular quote that they have picked out of the article is the best suited to the target audience in which they are aiming at with this issue of the NME.
The colour scheme of the magazine is kept to three main colours red, black and white. This ensures that the magazine doesn’t look as though it has been done unprofessionally. The font of the magazine is kept to 3 main styles of writing in order to keep the NME style of the magazine. The news sticker keeps to the font and colour scheme and retaining the male audience look. The background of the magazine is a wall with graffiti which connotes the male audience as this is something they are more likely to do than females.
The colour scheme of the magazine is kept to three main colours red, black and white. This ensures that the magazine doesn’t look as though it has been done unprofessionally. The font of the magazine is kept to 3 main styles of writing in order to keep the NME style of the magazine. The news sticker keeps to the font and colour scheme and retaining the male audience look. The background of the magazine is a wall with graffiti which connotes the male audience as this is something they are more likely to do than females.
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